Monday, 22 February 2010

Media Sectors

Moving Image - television and film. E.G. BBC, Bungee.

Audio- radio, talking books and guides and sound for interactive media. E.G. BMG, Mercury radio, BBC.

Print- newspaper, magazines, posters and flyers. E.G. News International, BBC.

Interactive Media - websites, video games and CD-ROMS. E.G. Bungee, BBC, News International, Mercury.

Advertising and Marketing - print, television, radio and film. E.G. Sachi.

The Media Industry

Producers - The producers create content for audience to consume.

Distributors - The distributors make this content available to audience.

Regulators - The regulators ensure that the producers and distributors follow the codes of conduct and laws that govern the media industry.

Examples of the fields;

Producer - Granada and Arden films

Distributors - BBC and ITV

Regulator - ofcom (TV regulation) BBFC (film regulation) ITC (advertising regulation)